Roland 4K Series Professional 4K Built for Modern Productions

Roland 4K

The Future of Video Production
Is Already Here

4K is no longer reserved for high-end broadcast environments. It has become the new standard across live events, houses of worship, corporate AV, streaming, education, and content production. As audiences expect greater image quality and organizations invest in future-ready technology, the need for practical, professional 4K workflows has never been greater.

Bridging the Gap

In today's hybrid 4K and HD production environments, flexibility in video formats and operability are the essential factors. Roland's proven multi-format technology seamlessly connects different video standards, ensuring smooth, reliable workflows in any setting. Combining professional performance with intuitive operation, flexible workflows, and scalable solutions, Roland empowers teams of all sizes to transition to 4K confidently, without the complexity traditionally associated with professional video production.

In short, Roland is built to bridge the gap between advanced production capabilities and everyday usability. Designed for real-world productions, Roland solutions empower even small teams to deliver professional-quality visual experiences with minimal training, maximizing creativity while simplifying operation.

Whether you're upgrading an existing system or building a new production environment from the ground up, Roland delivers the tools to create, manage, and distribute exceptional visual experiences with confidence.

The Shift to 4K

The Shift to 4K

Across the video production industry, the transition to 4K is accelerating. Solutions that were once considered a premium upgrade have become the baseline expectation for audiences, organizations, and production teams alike. Yet moving to 4K isn't always straightforward. Many solutions are still designed for highly technical users, creating unnecessary complexity for teams that simply need reliable, professional results.

The transition to 4K is about more than just increasing resolution. It also includes video productions with non-16:9 aspect ratios. Organizations are rethinking production workflows, balancing existing HD infrastructure with new technologies and finding ways to deliver higher-quality content without adding unnecessary complexity or cost.

With its new 4K video product series, Roland delivers reliable, easy-to-use, and flexible solutions designed to address today's evolving video production challenges.

The Shift to 4K as the New Standard in Pro AV

The Shift to 4K as the New Standard in Pro AV

4K has evolved from a premium production capability into a baseline expectation across professional AV environments. Explore the factors accelerating that transition and why ease of use, workflow flexibility, and practical implementation have become just as important as technical performance in the move toward 4K production.

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Simplifying 4K Production for Every Operator

Simplifying 4K Production for Every Operator

As 4K production expands across corporate AV, education, houses of worship, and live events, more non-technical users are managing professional video workflows. Explore how intuitive interfaces, simplified control systems, and user-focused design are making professional-quality production more accessible.

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Roland & 4K

Roland and 4K

For decades, Roland has helped professionals create high-quality video productions with solutions that combine powerful capabilities with intuitive operation. As the industry continues its transition to 4K, Roland is focused on delivering technology that simplifies production while providing the performance, reliability, and flexibility today's organizations demand.

Whether supporting corporate communications, education, houses of worship, live events, or streaming applications, Roland's 4K solutions are designed to integrate seamlessly into real-world production environments. Backed by decades of innovation and a commitment to practical workflow design, Roland empowers users to confidently adopt 4K and produce exceptional visual experiences without unnecessary complexity.

Roland 4K at InfoComm 2026

Roland 4K at InfoComm 2026

InfoComm 2026 was the ideal venue for Roland Professional A/V to showcase practical solutions that help organizations embrace the future of visual production. From streamlined 4K workflows to innovative technologies that simplify the transition beyond HD, we demonstrated how AV professionals can deliver exceptional results with confidence. If you missed the event, explore our videos direct from the show floor and see the highlights for yourself.

4K Ecosystem

4K Ecosystem

Professional 4K production extends beyond a single product. Roland's complete 4K ecosystem includes video switchers, cameras, converters, presentation solutions, and software designed to work together seamlessly across every stage of production.

Built for flexibility and ease of use, Roland's ecosystem helps organizations create reliable workflows that support today's production requirements while preparing for future growth. Whether upgrading existing infrastructure or building an entirely new production environment, Roland provides the tools to simplify implementation and deliver professional results.

V-1-4K Video Switcher

V-1-4K

Video Switcher

A compact 4K 60p video switcher designed for live production and streaming, featuring five HDMI 2.0 inputs with built-in scalers for seamless switching between HD and 4K sources. It offers flexible output routing, USB streaming, and multi-view monitoring. The ROI function enables multiple shots to be created from a single 4K camera. With 14-channel audio mixing, PTZ camera control, and app-based remote operation, it delivers an efficient all-in-one solution for modern video production.

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Graphics Presenter Version 3

Titler/Motion Graphics Software

A template-based professional title and motion graphics software now supports 4K with version 3. This free, easy-to-use software for Windows computers elevates your live productions with stunning graphics. Simply call up one of over 200 preset templates and customize it as needed. With Roland’s unique technology, you can instantly send the fill and key signals directly to the hardware via a single HDMI cable.

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VC-1SC-4K

VC-1SC-4K

Video Converter/Scaler

A powerful and practical solution for modern applications like LED walls, the VC-1SC-4K offers a versatile interface and easy screen adjustment across different display types. This compact device features built-in scaling, 4:4:4 10-bit processing, and 4K/HD cross conversion. The dedicated control app enables fast setup, recall, and flexible screen adjustments, including resolution, aspect ratio, and ROI cropping.

Learn More About the VC-1SC-4K